Last Updated on September 3, 2026 by Shitiz Srivastava
Every significant story has a start.
For BEYOND Developments, one of Dubai’s leading residential real estate developers, this start is represented by the name SARIA and ARIA.
These were the first projects to be developed within Dubai Maritime City, tested the concept of the developer, and established the benchmark for all subsequent projects.
Currently, both developments are generating attention due to the success they have achieved, SARIA for being completely sold out and ARIA for having over 72% of its construction completed.
SARIA: The Birthplace of the BEYOND Concept
SARIA was more than simply another Dubai launch.
It was the first development undertaken by BEYOND, the first step toward launching the company into the market and giving potential customers their first taste of what they could expect from the brand.
And, it sold out.
Selling out in a city where new launches take place virtually every week speaks volumes regarding the level of interest shown in the project.
In essence, what is SARIA?
SARIA is a 38-story waterfront tower located directly on the Jumeirah coast line in Dubai Maritime City.
Each of the homes within SARIA offers spectacular views of the marina, the Arabian Gulf and the Dubai skyline, thanks to floor-to-ceiling windows and wrap-around balconies.
The building provides 1- to 4-bedroom apartments and duplex penthouses, with the smallest unit offering approximately 784 sq. ft. and the largest penthouse units offering as much as 4,500 sq. ft.
It is not merely the views that will attract the buyer to SARIA.
The amenities available at SARIA rival those found in a 5-star hotel/resort, a podium-level infinity pool offering views of the marina, a fully-equipped gym, a wellness spa (including a sauna and steam room), lush landscaping, a private movie theater, a 5km running path, and even a 7km cycling path.
With starting prices from AED 1.7 million and an anticipated completion date of Q3 2027, SARIA set the standard early in the process. Given the project was sold out, buyers clearly believed it was worth each and every dirham spent.
ARIA: Demonstrating BEYOND Can Deliver
If SARIA demonstrated that BEYOND could successfully sell a product, ARIA is presently demonstrating that the company can also successfully deliver a product.
As of March 2026, ARIA is the project currently under development that has progressed the furthest in terms of actual construction.
With over 72% of the construction of ARIA currently completed, the superstructure has been fully constructed.
Given the nature of an off-plan property market, the fear of delayed or failed construction is a legitimate concern for many investors.
Therefore, the amount of progress made on ARIA represents significant value.
Similar to SARIA, ARIA is located directly on the waterfront of Dubai Maritime City.
However, unlike SARIA, ARIA is providing perhaps the greatest variety of home types in the entire BEYOND portfolio.
From studios to 1 and 2 bedroom apartments, to exclusive podium duplexes, to seafront townhomes with direct promenade access to penthouses with wide-open views of the terraces, ARIA is providing the ultimate opportunity for buyers to select the ideal type of residence.
Ranging from 372 sq. ft. studios to expansive 7,035 sq. ft. penthouses, each and every home in ARIA has been designed to reflect the rhythm of the sea.
Interiors of these residences are designed to create a sense of calmness, openness and connection to the sea just beyond the window.
Being able to wake up each morning to the stunning views of the Burj Khalifa on one side of your home and the Arabian Gulf on the other is not simply a sales pitch.
Rather, it is a part of the daily reality for the soon-to-be residents of ARIA. Prices begin at AED 1.6 million making it relatively affordable considering the quality of finishes and the location.
The Importance of SARIA and ARIA
While SARIA and ARIA are two of the most impressive structures in Dubai, they represent more than impressive buildings.
They are the foundation upon which BEYOND is developing a larger vision.
The overall master plan for BEYOND’s Dubai Maritime City consists of 8 million square feet and includes five additional projects that are actively underway: ORISE, SENSIA, THE MURAL, TALEA and the recent launch of SOULEVER.
Without the successful establishment of trust in the market via SARIA and the current demonstration of delivery by ARIA, there would be no basis for expanding the BEYOND portfolio.
What distinguishes a superior developer from a superior marketer is the ability to demonstrate that you follow through on your promises.
While anyone can design a beautiful tower and hold a successful launch party, demonstrating up on-site every day and meeting your milestones is significantly more valuable and important.
Through SARIA and ARIA, BEYOND is building this reputation floor by floor.
In the highly competitive Dubai residential real estate market, this reputation is worth far more than any brochure.





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